Turning Hunger Into Hope: The #SupportAMzeeChallenge

In October, as the world marked the International Day of Older Persons, we launched the #SupportAMzeeChallenge—a heartfelt call to action that raised awareness and rallied support to ensure our seniors are not left behind. The campaign was inspired by a reality we witness far too often: many elderly people still struggle to access consistent meals, forcing them to face hunger in silence and uncertainty.

Through this challenge, supporters were invited to support a senior through our website, www.mamaibado.org. By contributing KES 3,500, you provided a senior with a full month’s food ration, turning empty plates into meals, hunger into comfort, and despair into dignity. Each act of giving helped ensure that no elder had to go to bed hungry, and that support reached them in a way that was practical, timely, and respectful.

What made the #SupportAMzeeChallenge truly special was how it brought people together. Friends challenged friends, shared the message widely, and encouraged others to take part, proving that compassion grows when we act as a community. We are deeply grateful to everyone who donated, shared, and rallied behind this cause; your support continues to restore dignity, one mzee at a time.